Walgreens’ Tests Targeted Ads on Coolers. What Do You Think?

Walgreen’s is testing new refrigerated and freezer coolers to display drinks and products inside.

An interesting feature is how the cameras in the cooler make decisions about who is walking up and “can determine shopper traits like age and gender, information that can then be used to target shoppers with ads for relevant products.”

Steve Rhode
Get Out of Debt GuyTwitter, Facebook

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This article by Steve Rhode first appeared on Get Out of Debt Guy and was distributed by the Personal Finance Syndication Network.

The post Walgreens’ Tests Targeted Ads on Coolers. What Do You Think? appeared first on Personal Finance Syndication Network.

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